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BBM (Bachelor Of Business Management)

Duration: 3 Years (6 Semesters)
Eligibility: 12th pass (any stream — Commerce/Arts/Science)
Course Type: Undergraduate Degree in Business & Management
Field: Business Administration, Management, Entrepreneurship, Marketing, Finance

Objective

To develop managerial, leadership, and entrepreneurial skills in students by providing a strong foundation in business operations, organizational behavior, marketing, finance, and human resource management — preparing them for corporate roles or to start their own ventures.

 

Eligibility & Admission

 

Eligibility Criteria

  • Completed 10+2 from a recognized board (any stream)

  • Minimum 50% aggregate marks (varies by institute)

  • Good communication, analytical, and leadership aptitude preferred

 

Admission Process

  • Entrance Exam Based:

    • NPAT (NMIMS)

    • SET (Symbiosis)

    • IPU CET (for GGSIPU colleges)

    • Christ University Entrance Test

    • AIMA UGAT, CUET

  • Direct Admission: Merit-based admission in some private institutions

  • Personal Interview / Group Discussion: In some universities after entrance

 

Curriculum & Subjects

Core Areas You Study

  • Principles of Management

  • Business Communication

  • Financial Accounting

  • Managerial Economics

  • Marketing Management

  • Human Resource Management (HRM)

  • Business Law & Corporate Law

  • Operations & Supply Chain Management

  • Organizational Behavior

  • Strategic Management

  • Financial Management

  • Entrepreneurship Development

  • Business Ethics & Corporate Governance

  • Business Analytics / MIS (in some colleges)

 

Practical Training

  • Case studies & group projects

  • Business simulations and role plays

  • Industry visits and guest lectures

  • Summer internships with companies

  • Research projects & presentations

 

Skills You Develop

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  • Business and managerial knowledge

  • Strategic thinking and decision-making

  • Leadership and team management

  • Communication and presentation skills

  • Problem-solving and analytical ability

  • Time management and adaptability

  • Entrepreneurial mindset and innovation

 

Career Pathways

 

Corporate Roles

  • Business Development Executive

  • Management Trainee

  • Marketing Executive

  • HR Executive / Recruiter

  • Financial Analyst / Operations Analyst

  • Project Coordinator

 

Other Areas

  • Startups / Entrepreneurship

  • Consulting firms

  • Banking, Insurance, and Financial Services

  • Supply Chain & Logistics Companies

  • E-commerce & Retail Sector

  • NGOs / Nonprofits (Management Roles)

 

Future Opportunities & Higher Studies

 

Postgraduate Courses

  • MBA (Master of Business Administration)

  • PGDM (Post Graduate Diploma in Management)

  • MIM (Master in Management)

  • Specialized Master’s (Marketing, HR, Finance, Business Analytics)

  • Executive MBA (after work experience)

 

Competitive Exams

  • CAT, XAT, NMAT, SNAP (for MBA in India)

  • GMAT / GRE (for MBA abroad)

  • UPSC / SSC / Banking Exams (for government careers)

 

International Opportunities

  • Management Trainee or Analyst roles abroad

  • Master’s in International Business / Global Management

 

Salary & Top Recruiters

 

Salary Range

  • Entry-Level: ₹3–6 LPA

  • Mid-Level (3–5 yrs): ₹8–15 LPA

  • Senior-Level (10+ yrs): ₹20–30+ LPA (as business heads or managers)


Top Recruiters

  • Corporate Firms: TCS, Infosys, Deloitte, Wipro, Accenture

  • Banks: HDFC, ICICI, Axis Bank, Kotak Mahindra

  • FMCG: Hindustan Unilever, Nestle, ITC, P&G

  • Startups, E-commerce: Flipkart, Amazon, Zomato, Byju’s

 

Who Should Choose BBM?

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  • Interested in business, management, and corporate careers

  • Have good leadership, planning, and organizational skills

  • Want to pursue MBA or start their own business later

  • Enjoy problem-solving, decision-making, and teamwork

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